I watched "The Colbert Report" to document the coverage of the 2012 GOP Presidential candidates. Stephen Colbert's character on the show is that of a conservative Catholic who always has something to say. But this is done in a satirical way that does not push those beliefs onto his viewers. The main audience that Colbert is aiming towards is young college aged adults who would probably watch "The Daily Show" that is on before this program. Although the show is intended for the younger crowd, my 72 year-old grandmother loves to watch his show and actually agrees with some of the points that he makes.
Behind every joke there is some truth, and through watching the program I was actually informed about some events happening in the political world. Some of the guests that Colbert had on his program also provided a sense of information and legitimacy like Christiane Amanpour. She is a well traveled reporter who is well respected by most people and yet she went on "The Colbert Report". Another guest that was on the show was Robert Kagan who is a foreign policy advisor to Mitt Romney. Colbert asked Kagan about what the Obama administration had done in foreign policy, like the death of Bin Laden or al-Gaddafi. Now instead of crucifying either side, Kagan conceded that Obama did well even though he works for Romney.
Romney was behind Santorum in the polls in Michigan which is Romney's home state. Then the show played an awkward clip of Romney from C-SPAN from campaigning in Michigan. Romney just rambled on about how the trees are the perfect height in Michigan, his love of lakes, and his car knowledge. Colbert then commented on the perfect height of the trees so a person could hang themselves after they lose their home state primary.
In conclusion, I think that "The Colbert Report" presents a more balanced perspective than some other biased media outlets such as Fox News or MSNBC. Young voters have to be exposed to what is happening in the news and if they watch it on a Comedy Central program that is better than being totally uninformed about the world. Now I know that I am extremely cynical and can dissect humor and lies, but others might not and take this show at face value. But there are a lot of people who do the same for other opinion based news shows. Overall I think that the whole political field is a very entertaining arena and Colbert is just capitalizing on it.